We are thrilled to announce that the city of Zurich has entrusted us with the creation of the central Fan Zone for the UEFA Women’s EURO 2025 at Europaallee. After a public tender, our concept was selected, and we are proud to be part of this exceptional project.
The Fan Zone will be the hotspot for football fans and anyone wanting to experience the event in Zurich in the summer of 2025. A public viewing area will be set up at Europaplatz, where all 31 matches of the tournament will be shown live – from the opening game to the final. But that’s not all: we are also designing an exciting supporting program that goes beyond football. From sports and cultural activities to workshops and round tables, we want to create an experience that offers something for every visitor, whether they are football fans or not.
We are thrilled: “We are proud that our application was successful. The whole team is excited to contribute to the football highlight of the summer of 2025,” says Eugen Brunner, CEO of the creative agency Aroma AG.
Aroma AG will take on the role of general contractor for the entire planning and execution of the Fan Zone, with a strong focus on innovation, hospitality, and creating a unique experience for all visitors. Further details on the design of the Fan Zone and its program will be available in the spring of 2025.
“We are very pleased to have found an experienced Zurich-based partner in Aroma AG for the implementation of the Fan Zone,” says Regula Schweizer, Project Manager for Host City Zurich. “With their expertise and commitment, Europaallee will become a hotspot for football fans and a meeting point for the entire city in July 2025.”
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